Grant Checker Limited
Brand Genuine Checker System offers a one-stop end-to-end brand protection and product authentication service. The system utilizes portal technology and anti-counterfeit mechanism to provide a secure solution to both brand owners and consumers. On the one hand, it helps brand owners to register their product in the global traceability platform and generate authentication label (i.e. barcode or RFID) for product identification. On the other, it allows end-users to monitor the authenticity of purchased products via mobile phone, without any time or geographical constraints.
The system also facilitates effective communication among the supply chain stakeholders by making transaction information transparent on a user-friendly interface. Overall speaking, Brand Genuine Checker System helps to protect products from counterfeiting and thus contribute to the brand image and values.
Team Member(s)
TING Siu Lun, Jacky (Department of Industrial and Systems Engineering)
WONG Kit, Jackie (Department of Industrial and Systems Engineering)
CHEN Yaoxing, Stary (Department of Industrial and Systems Engineering)