December 2014 - Volume 15, Issue 5
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Polyu HTM
Launch of Tripartite Master of Science in Global Hospitality Business

Ecole hôtelière de Lausanne (EHL), the SHTM and the Conrad N. Hilton College at the University of Houston have joined forces to offer an exceptional Master of Science (MSc) in Global Hospitality Business.

Representatives from the three universities and industry leaders launched the programme on 8 December 2014. Spanning three continents with unparalleled professional immersion, it will start in September 2015.

Professor Michel Rochat, EHL General Director, explained that each university was a recognised leader in hospitality management education and that together they would offer students the most advanced Master's degree in the sector.

Professor Kaye Chon, SHTM Dean, added that it is vital for future leaders to have strong international perspectives and in-depth understandings of local markets. Students in the programme will spend one semester on each campus and benefit from the exposure to and knowledge gained in each market.

Professor John Bowen, Hilton College Dean, commented that the hospitality sector has tremendous growth prospects and that programme graduates will have a unique advantage in tomorrow's job market.

Dr Fabien Fresnel remarked that the programme was designed in close collaboration with top industry players and that students would benefit from strong professional immersion.

Master of Science in Global Hospitality Business Programme

Programme Curriculum


"Glocal" Expertise
Students will begin their studies at the EHL in Switzerland, move to the SHTM in Hong Kong for their second semester, spend 3 months with an international hospitality company and spend their third semester at the Hilton College in Houston, Texas.

This is a very intense programme, reserved for a select cohort of Bachelor degree graduates from top hospitality institutions.

Unparalleled Professional Immersion
In addition to the MSc from the university at which they are registered, students will receive a certificate from the other two participating universities and professional certificates from renowned international hospitality companies. They will also join the alumni networks of each university, giving them access to an immense worldwide professional network.

Professional Certification
In 4-5 day workshops, students will receive insights from hospitality professionals and complete reports covering competitive analysis, market study, property performance review, feasibility study, impact analysis and/or pipeline development analysis with live industry data.

Business Field Trips
Each semester, students will participate in 10-day field trips to tourism hubs on each continent. Between sightseeing and formal presentations, they will gain behind-the-scenes views of chief tourism destinations and hold discussion with major local players.

Capstone Projects
Students will be assigned a capstone project. Assembled in small teams and coached by experts, they will act as consultants to a global company during their time in the programme, including 3 months at the company's headquarters. This will be a unique opportunity for corporations to obtain insights from multinational, driven young professionals.

Capstone partners include Accor, citizenM Hotels, Dusit International, Fairmont Raffles Hotels International, Hilton Worldwide, Hotel ICON, Michel Reybier Hospitality, Servair, Spectrum Catering Concessions and Events, Swissôtel Hotels and Resorts and Swiss International Air Lines.

Industry Endorsement
The programme is endorsed by hospitality leaders including Accor, Bench Events, Candrian Catering, citizenM Hotels, Dorchester Collection, Dusit International, Fairmont Raffles Hotels International, Four Seasons Hotels and Resorts, Groupe Laurent-Perrier, Harilela Hotels Limited, Hilton Worldwide, Hong Kong Convention and Exhibition Centre, Hong Thai Travel Services, Hyatt International, Jumeirah Group, Marco Polo Hotels, Mövenpick Hotels and Resorts, Pacific Asia Travel Association, Regal Hotels International, Rhombus International Hotels Group, Servair, Spectrum Catering, Concessions and Events, STR Global, Swiss International Air Lines, Swissôtel Hotels and Resorts, Indian Hotels Company, Travel Industry Council of Hong Kong, Worldhotels and Yue Hwa Chinese Products Emporium Limited.

A Memorable Experience
The MSc in Global Hospitality Business will offer students the experience of a lifetime. Eighteen months of intense courses, challenging projects, cultural immersion, motivating interactions, notable contacts and global travelling will make this an exceptional programme.

For more information, please visit: www.polyu.edu.hk/htm/msc/glhb. For application enquiries, please contact Dr Catherine Cheung at catherine.cheung@polyu.edu.hk or Mr Jason Chau at jason.chau@polyu.edu.hk.

If you would like to talk to someone in person, please sign up for the Info Seminar:
Date: 10 January 2015
Time: 2:00pm
Venue: Room TH304, 3rd Floor
School of Hotel and Tourism Management, PolyU
17 Science Museum Road, Tsim Sha Tsui East
Kowloon, Hong Kong
Reservation: Please click here


This e-newsletter is issued by the School of Hotel and Tourism Management at The Hong Kong Polytechnic University.
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