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July 2015 - Volume 16, Issue 3
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9th UNWTO/PATA Forum on Tourism Trends and Outlook
At the gracious invitation of the People's Government of Guilin, China, the World Tourism Organisation (UNWTO) and the Pacific Asia Travel Association (PATA) are organising the
9th UNWTO/PATA Forum on Tourism Trends and Outlook to be held in Guilin on 19-21 October 2015. This year's forum will again be organised in collaboration with the SHTM.
The aim of the 9th forum will be to provide an annual Pan-Asia-Pacific platform for policymakers, senior officials, researchers and industry representatives to take stock of global and regional trends and to better understand their potential impacts on tourism development. The event will allow participants
to share information, analyse the current tourism situation and map out the course of action for the future. Under the overarching theme of "Tourism and the Experience Economy", the 9th forum will deliver the following objectives:
- To share state-of-the-art research and industry practices in developing tourism in the realm of the experience economy
- To analyse and update global and regional tourism trends and challenges in connection to tourism and the experience economy
- To explore and formulate new problems for future research and practice on tourism as an experience economy
We invite you to participate in the forum and provide us with
insights into the various scenarios facing the tourism industry now and in the years to come.
For more information, please visit:
http://asiapacific.unwto.org/event/9th-unwtopata-forum-tourism-trends-and-outlook.
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This e-newsletter is issued by the School of Hotel and Tourism Management at The Hong Kong Polytechnic University.
© All rights reserved.
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