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March 2016 - Volume 17, Issue 1
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SHTM to Launch Free Online Course
SHTM001x "Hospitality and Tourism in China: A Global Perspective"
Learn anywhere, anytime, with any device!
If you want to learn about the hospitality and tourism industry in China and understand its specifics and differences from the rest of the world, you now have a way. Join the first MOOC (massive open online course) run by the SHTM this June through the edX platform, the non-profit online learning initiative.
China is one of the world's most populous countries and one of the largest markets, with an increasingly powerful
economy. The country is transforming itself through economic development within which travel and tourism play important roles. As tourism is a vital part of today's global economy, it is important to understand how China influences the world with its outbound travel, trade, politics and culture.
This free online course will help participants to understand aspects of this important sector in China, ranging from its significance on a global scale to its local impacts. The course will explore the present and future development of the sector and introduce participants to the travel trends within and outside the country from a global perspective. The political, economic and social influences of tourism will also be examined.
Date: 7 June to 12 July
2016
Duration: 6 weeks
For enquiries, please contact Dr Markus Schuckert at (tel) +852 3400-2321 or (email)
markus.schuckert@polyu.edu.hk, or Mr Aamir Khan at (tel) +852 3400-2242 or (e-mail)
muhdaamir.khan@polyu.edu.hk.
Website:
www.edx.org/course/hospitality-tourism-china-global-hkpolyux-shtm001x
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___________________________________________________________________________________________________
This e-newsletter is issued by the School of Hotel and Tourism Management at The Hong Kong Polytechnic University.
© All rights reserved.
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