October 2016

Volume 17, Issue 4

Newsletter of School of Hotel & Tourism Management
The Hong Kong Polytechnic University

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2016 Hong Kong PolyU Winter School®

The Hong Kong PolyU Winter School® is the SHTM's flagship Executive Development Programme, staged each year to allow senior industry executives to interact with leading educators and practitioners in the field of hospitality. Co-organised by the SHTM and the Hong Kong Hotels Association, the programme will be held at the School premises from 5 to 17 December 2016.

Delivered as a series of six in-depth modules spanning two weeks, the Winter School will feature leading industry professionals and SHTM academics presenting interactive modules.

Dates	Modules	Instructors
5-6 December	Luxury Management in Hospitality	Prof Denis Morisset ESSEC Business School
7-8 December	Increasing Revenue through Food and Wine Pairing	Professor Jeannie Cho Lee Professor of Practice (Wine) SHTM
9-10 December	Managing Organisational Changes	Prof Brian King Associate Dean and Professor SHTM Ms Judy Hou Managing Director The Emirates Academy of Hospitality Management
12-13 December	Real Estate Asset Management: Optimising Hotel Value	Dr Qu Xiao Associate Professor SHTM Mr Kavin C. Bloomer Executive Director Head of Hospitality Investing - Asia Pacific Morgan Stanley
14-15 December	Innovation and Leadership in Hospitality	Prof Kaye Chon Dean and Chair Professor Walter Kwok Foundation Professor in International Hospitality Management SHTM
16-17 December	Innovation Strategy through Mobile Technology and Social Media in the Hospitality Industry	Dr Dan Wang Assistant Professor SHTM Dr Iis Tussyadiah Professor Associate Clinical Professor School of Hospitality Business Management Carson College of Business Washington State University Vancouver

Participants who successfully complete each module will receive a Hong Kong PolyU Winter School® Certificate. Those who have completed six different modules over a maximum three-year period will receive an Advanced Certificate in Hospitality Management issued by the SHTM.

For more information and registration, please visit:
www.polyu.edu.hk/htm/edp/hkws2016/eng_index.html

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