Professor Haiyan Song,
Professor Rob Law and SHTM Ph.D. graduates
Dr Snow Wu and
Dr Jerry Zheng attended the ENTER2020 International eTourism Conference in Surrey, UK on 8-10 January.
Professor Song and
Professor Law presented a co-authored paper entitled
"Exploring the Ways to Improve Personalisation: The Influence of Tourist Context on Service Perceptions".
Professor Law presented a co-authored paper entitled
"Revisiting 'Disintermediation' in Travel Product Distribution of Airline Industry in Mobile Technology Era".
Professor Law,
Dr Wu and
Dr Zheng presented a co-authored paper entitled
"Love Too Deep or Hard to Leave? A Study of Mobile App Loyalty".
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