In response to demographic challenges and lack of product and service design for an emerging elderly market, JCDISI launched a Co-creation Programme since 2013. This co-creation platform was an intervention to enable community as designer through co-creation design process and to build capacity through matching key collaborators in order to achieve breakthroughs in researching, designing and promoting ‘smart ageing’ products that addressed the needs of elderly people. Throughout the past years, the programme had generated 17 potential schematic designs and three of them has developed prototypes to address the needs.