Background
Organized by the Faculty of Business, the Competition provides an opportunity for participants to develop a solution for a real-life case related to business contexts in the Greater Bay Area, developed by the Faculty of Business Case Consortium (FBCC), and meet with the case developers and a representative from the company in the case. The FB Advanced Competition Club (ACC) also supports the implementation of the Competition.
The Competition aims to enhance the business acumen and global perspectives of students by bridging the gap between academic theories and real-world business practices.
Eligibility
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Current full-time FB BBA students in teams of a minimum of four to a maximum of five members.
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One student can only join one team.
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Each team member should submit an individual registration by completing this online form by 23:59 pm on 2 April 2025. If any team member fails to submit an individual registration by the specified deadline, he/she will not be qualified for the Competition.
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A maximum of 10 teams will be accepted. Lots will be drawn if more than 10 teams registered for the Competition.
Competition Format
The competition is comprised of two rounds.
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Teams will be informed of their preparation and presentation time slots during the briefing session in the morning.
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Teams will receive the business case in the morning and will be required to develop a solution for the business case and prepare their presentations within the designated time frame.
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Presentations will be judged by a panel of FB academic staff members and industry practitioners. The judges will select the teams to advance to the Final Round, which will take place in the afternoon.
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Teams advancing to the Final Round will present their solutions again to the judging panel.
Judges
Ms Priscilla HUI
Co-Founder and CEO, PRISTER Corporation Limited
Mr Joe LAM
Co-Founder and General Manager, LINKSOUL Hong Kong Limited
Dr Hazel LEE
Assistant Dean (Student Development), Faculty of Business
Lecturer, Department of Management and Marketing
Dr Justin LAW
Director, Faculty of Business Case Consortium
Senior Lecturer, School of Accounting and Finance
Prizes
| Champion |
HKD 5,000 and a certificate of award |
| 1st Runner-up |
HKD 3,000 and a certificate of award |
| 2nd Runner-up |
HKD 1,000 and a certificate of award |
| Distinction Award |
A certificate of award |
| The rest of the Contestants will receive a souvenir. |
Terms and Conditions
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Contestants are not allowed to change their team composition during the Competition.
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Contestants agree to be bound by the Competition rules and follow FB’s instructions at all times. Teams or team members who fail to comply with the Competition rules will be disqualified.
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If disputes occur, FB’s decision shall be final.
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Contestants should consult FB staff immediately if they have any doubts about the rules.
Please note that all information above is subject to change without prior notice.
