Professor Yuwei Jiang, Professor of Marketing in the Department of Management and Marketing, was recently recognised as one of the Top 50 Most Productive Marketing Scholars in the World. Dr Jiang’s achievement is based on the number of times he has been published in the ten-year period from 2012 to 2021 in the four premier marketing journals: Journal of Consumer Research, Journal of Marketing Research, Journal of Marketing, and Marketing Science, as calculated by the American Marketing Association. This is the most prestigious recognition of research productivity a marketing scholar can receive.
Reference:
https://www.ama.org/research-productivity-report/?msclkid=07e17ab8b97f11ec9acb4324d23aeed8
