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Winfred Hung: Fusing Orthodoxy and Modernity through Draword

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2013 BBA (Hons) in Management Graduate

Winfred Hung Man Lung

Winfred Hung Man Lung loves writing with a brush since boyhood. He has set his heart on popularizing Chinese calligraphy and promoting positiveness in the community.

As an arts student in secondary school, Winfred acquired an understanding of aesthetics and feelings. He did business at university for professional expertise as well as logical and analytical thinking and found that he also learned how to communicate with people from diverse backgrounds. Not long after he graduated from PolyU with a BBA (Hons) degree in Management in 2013, Winfred rented a room in an industrial building to start his calligraphy classes. His current students come from business offices, secondary schools and universities. He also produces designs for private companies and sells postcards and tote bags with his own creations.

Winfred cherishes tradition and creation. His works are fusions of different components of a word or different words. They are where conformity coexists with individuality, classical calligraphy coexists with artistic creativity, and traditional Chinese words coexist with novel ideas. He calls his creation and his studio Draword, a combination of drawing and word.

Draword demonstrates artistry and beauty but Winfred stresses that the content is as important as the form. His works promote social justice as well as care and concern for young people. At present, what he wants to offer Hong Kong people is support and encouragement to surmount all obstacles.

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