To empower customers to realize their own design visions into products, this web-based application involves users in the processes of designing and producing their desired high heel shoes. Users can experiment with the adjustable sets of parameters to design fashionable heels of desired fit, aesthetics and performances, and generate a variety of outcomes. Selected designs can be fabricated through 3D printing and made-to-order procedures. The application offers a convenient communication platform for customers and additive manufacturing suppliers and factories, on which order placement, inventory coordination, shipping arrangements and status tracking can be performed digitally for maximum efficiency and minimum wastage.