Book Title

English for Business Communication

Author

Mable Chan (Department of English)

Publisher

Routledge

Year of Publication

2019

ISBN

9781138481671

Introduction

This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English.

Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include:

• Use of English in social media that reflect recent trends in business communication;
• Coverage of the concept of communicative competence;
• Analysis of email communication;
• Introduction to informal English and English for socialization as well as goodwill messages such as thank you or appreciation messages which are a part of every-day interaction in the workplace;
• Examination of persuasive messages and ways to understand such messages.
• An online e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter.

This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.

Table of Contents:

Acknowledgements

Ch.1 Written and Spoken Communication in the Workplace

Ch.2 Features of Business Communication

Ch.3 Email and Emerging Social Media for Different Communicative Purposes

Ch.4 Conveying Negative and Goodwill Messages

Ch.5 Persuasive Messages: Sales Correspondence and Job Applications

Ch.6 Persuasive Messages: Enquiry and Invitation Messages

Ch.7 Formal Business Reports/Proposals

Ch.8 Making Oral Presentations

Ch.9 Socialisation

Ch.10 Business Meetings and Negotiations

Ch.11 Employment and Appraisal Interviews

References

* Owners of respective book covers are credited. Book covers are for reference only. FH is unable to accept responsibility of any inaccurate information.