- +852 3400 2262
- seung-hun.shin@polyu.edu.hk
- Social media marketing, Metaverse marketing
Biography
Dr. Seunghun Shin joined the School of Hotel and Tourism Management at the Hong Kong Polytechnic University as an Assistant Professor in August 2021. His research interests include social media analytics in hospitality and tourism, traveller behavior in online platforms, and Information technology. His research has been published in the international journals of the hospitality and tourism (e.g., Tourism Management, Journal of Travel Research and International Journal of Hospitality Management, and International Journal of Contemporary Hospitality Management) and information technology field (e.g., Information Systems Frontiers).