2025 is all about promoting the development of the low-altitude economy (LAE)!
SFHK Representatives attending the presentation:
As we approach the end of the year, our master's students in the Smart Service Design (SSD) programme have just completed a studio project focusing on designing delivery and logistics services for the population and visitors in Hong Kong's outlying islands. With support from S.F. Express (Hong Kong) Limited (SFHK), whose parent company has been recently listed in Hong Kong, our six teams of students explored application scenarios for deploying drones for service delivery. Leveraging the low-altitude airspace and addressing the dense population in Hong Kong, the teams chose to design service solutions in the pilot project for groups located in remote areas with relatively limited access to medical care and delivery services. Students used user journey, service road map, system map, stakeholder map, and impact map to articulate how the low-altitude activities can benefit the community, brand, and economy.
The project is under the SSD's 13-week studio-based subject 'Interdisciplinary Studio' providing multidisciplinary students with an opportunity to identify integrated design, business, and technology problems associated with challenges that can be applied to the services sector.
Industry Partner: S.F. Express (Hong Kong) Limited
Mr Kenny Lau, Chief Marketing Officer, Chief Technology Officer, Hong Kong & Macau Region;
Mr Dixan Mak, Head of Marketing Department;
Mr Charles Chan, Head of Marketing Promotions Team, Marketing Department;
Subject Leader: Mr Dominic Leung (PolyU Design)
Specialism Leader: Dr Shera Park (PolyU Design)
Topics | News | MDes | PolyU Design Programmes | Smart Service Design MDes |
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Research Units | School of Design |
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