Aims and Characteristics

Programme Aims & Learning Outcomes

This programme provides students with a well-rounded business education and an opportunity to specialise in accounting. They are provided with an integrated academic foundation for careers as accountants with the required competencies, independence of mind, objectivity and ethical awareness.

Programme Characteristics

Class lectures and seminars are supplemented by web-based teaching to enhance communication and learning effectiveness. Students are able to download lecture notes or hold discussions with their peers and professors on PCs at any time. At the same time, our highly qualified academic staff members share their business experiences with students. We place strong emphasis on mentorship, career development and placement, and students are able to apply what they have learnt in internships and summer employment. All students within the Faculty of Business are encouraged to participate in the Whole Person Development Programme (WPDP), which includes a range of extracurricular activities, such as leadership training camps, peer tutoring, mentorship, and overseas and the Chinese mainland exchanges. Each student who joined the Professional Mentoring Programme is assigned a mentor who is an experienced executive or manager in the business world and who provides advice and support and helps students to plan their careers and prepare for their first jobs after graduation. Subject to availability, BBA students can spend a semester studying at another university overseas or in the Chinese mainland and have the credits counted towards their PolyU degree. With PolyU's credit-based system, students are able to complement their studies by taking subjects in such areas as finance, marketing, logistics, financial services and foreign languages such as Japanese or Korean, to name just a few. Their degrees thus enable them to take advantage of a much broader range of career opportunities.

Work-Integrated Education (WIE)

To graduate, every student must complete 100 hours (3 training credits) of WIE.  The School has developed opportunities for students to work in firms either during the spring semester or in the summer in Hong Kong or the Chinese mainland.  These, and other forms of work experience, count towards the WIE requirement.