| Principal Investigator | Project Title | Area |
|---|---|---|
| Dr Yi Amy OU | Enhancing the Influence of Women Venture Capitalists in VC Decision-Making Teams: Exploring the Impact of Background Factors | Management |
| Prof. Wai Ting Eric NGAI | Environmental, Social and Governance (ESG) Management: A Systems Design Approach | Management Information Systems |
| Dr Hang Jun CHO | Exploration with Former Founders? The Employment of Former Founders and Incumbent Firms’ Strategic Positioning in Competitive Environment | Management |
| Dr Qiyuan WANG | Family Structure and Educational Product Choice | Marketing |
| Dr Nicole KIM | Friendship Utility | Marketing |
| Prof. Wai Ting NGAI | Generative AI for Fashion Design | Management Information Systems |
| Dr Abhishek SHEETAL | Grounded theory development in management and social sciences | Management |
| Dr Jia Katrina LIN | Help quality: Scale development and an examination of its consequences | Management |
| Dr Lu YAN | Household Food Carbon Footprint and Club Store Shopping | Marketing |
| Dr Nicole KIM | How Income Disparity Among Romantic Partners Impact Joint Consumption Decisions | Marketing |
