Aims and Characteristics

Management is a lively and interesting subject to study. Our programme emphasises developing both academic and professional knowledge and practical skills in general management and human resource management, including communication and presentation, leadership and teamwork, problem solving and the effective use of information technology.

The programme offers a wide range of subject choices in the fields of general, strategy and human resource management, such as Business Negotiation, Environmental Management for Business, Gender & Organisations, Management Practice Through Real World Projects, Managing Diversity in Organisations, China Business Management, Employee Relations, Employment Law, HRM in China, International HRM, Reward & Performance Management, Staffing & Selection and Training & Development.  Students can choose subjects within the HRM concentration to obtain recognition by professional bodies. 

There is a strong emphasis on interactive and student-centred learning methods, including case studies, role playing and simulation exercises. Visits to companies and other organisations are arranged, and practitioners are invited as guest speakers to share their practical experience with students.

All students within the Faculty of Business are encouraged to participate in the Whole Person Development Programme (WPDP), which includes a range of extracurricular activities, such as leadership training camps, peer tutoring, mentorship and overseas and the Chinese mainland exchanges. Each student is assigned a professional mentor who is an experienced executive or manager in the business world and who provides advice and support and helps students to plan their careers and prepare for their first jobs after graduation.

Subject to availability, BBA students can spend a semester studying at another university overseas or in the Chinese mainland and have the credits counted towards their PolyU degree.