FASHION FORCE (Fashion Show) in Shenzhen
FASHION FORCE (Fashion Show) at Centrestage in Hong Kong
FASHION BOND (Roving Exhibition) in Zhuhai
FASHION BOND (Roving Exhibition) in Guangzhou
FASHION DISCOVERY (Event Sharing) ended at Laws Knitters
SFT has been going places and was recently at Fashion Forward GBA 2022, organised by the Fashion Farm Foundation (FFF), from March to September 2022. The project comprised four major events, including:
- FASHION FORCE (Fashion Show)
- FASHION BOND (Roving Exhibition)
- FASHION BEAT (Music Night)
- FASHION DISCOVERY (Event Sharing)
The events were held in five cities in the Greater Bay Area (GBA) to showcase the creative strength of the new design force and pave the way for Hong Kong’s new design talents to make their mark in the GBA.
Eleven SFT alumni, Chan cho-man (BA, 2021), Chole Chan (BA, 2021), Kunis Chen (BA, 2021), Debbie Choi (BA, 2021), Coco Lam (BA, 2021), Vincent Leung (MA, 2021), Phyllis Ma (BA, 2021), Kin Ng (BA, 2020), Judy Soo (MA, 2021), Bailey Tai (BA, 2021), and Ken Yeung (BA, 2021) were invited to joined the fashion show and exhibitions to showcase their creative designs in different cities including Guangzhou, Shenzhen, Hong Kong, Zhuhai and Foshan. More than 20 design brands from the Mainland China, Hong Kong and Macau, as well as six prestigious design schools in the GBA also took part in this exciting undertaking. The project originated from the desire of mainly young creatives from fashion institutions in the GBA to build stronger connections with the fashion industry. The endeavour also gave the unprecedented opportunity to demonstrate innovation and creativity.
The project concluded with a sharing session held at Laws Knitters, where our Associate Dean - Dr Joanne Yip and alumna Ms Judy Soo (MA, 2021) were invited to share their valuable event experience and insights into the entire project and the opportunities in the GBA.
About the Fashion Farm Foundation
The FFF was established in Hong Kong in 2012. The entity consists of a group of enthusiastic senior fashion entrepreneurs and educators. FFF is a non-profit organisation dedicated to promoting the development of Hong Kong's fashion industry. FFF held the "HKFG" to give designers the opportunity to showcase their brand collections at overseas fashion weeks. So far, they have covered Paris, New York, Tokyo and other important cities in the fashion industry. In recent years, they have been actively exploring opportunities in the GBA for Hong Kong fashion designers .
