Research Centre for Digital Transformation of Tourism (RCDTT)

On 31 March 2025, Dr Junxi Qian, an esteemed Associate Professor in the Department of Geography at The University of Hong Kong, delivered an enlightening seminar on "The Rural Renaissance and Reconstruction Movement in China: The Nexus of Culture, Economy, and Social Revival." The event, chaired by Prof. Mimi Li, Associate Director of the Research Centre for Digital Transformation of Tourism (RCDTT), attracted faculty members and students from th

31 Mar 2025

Hong Kong, March 6, 2025 – The Research Centre for Digital Transformation of Tourism (RCdTT) at The Hong Kong Polytechnic University’s (PolyU) School of Hotel and Tourism Management (SHTM) marked a milestone with the official opening of the “Suh Jung Ho Inspiration Sphere” on Thursday. Named in honor of hospitality visionary Mr. Suh Jung Ho, the cutting-edge seminar room is designed to inspire academics, students, and industry leaders through col

6 Mar 2025

On 4 March 2025, Professor Sara Dolnicar, a renowned expert in sustainable tourism and an ARC Australian Laureate Fellow from the School of Business at the University of Queensland, visited The Hong Kong Polytechnic University to deliver an insightful lecture titled “How to Make Environmentally Sustainable Tourism More of an Experience and Less of an Obligation.” The event was attended by the master students from the School of Hotel and Tourism M

5 Mar 2025

Prof. SONG Haiyan, Director of Research Centre for Digital Transformation of Tourism (RCDTT), Associate Dean and Chair Professor of School of Hotel and Tourism Management (SHTM), Mr and Mrs Chan Chak Fu Professor in International Tourism, was interviewed by Now News to share his views on how robotics and AI can address manpower shortages and enhance customer experiences in the hotel industry. Prof. Song said, “Some people think that the developm

16 Feb 2025

On 14 February 2025, Prof. Gang Li, a distinguished Professor of Tourism Economics and Director of International Relations and the Centre for Competitiveness of the Visitor Economy at the University of Surrey, delivered a compelling research seminar titled “Tourism Demand and Destination Competitiveness: A Spatial Spillover Perspective.” The seminar was attended by faculty members and students from the School of Hotel and Tourism Management (SHT

14 Feb 2025

RCDTT and School of Hotel and Tourism Management of The Hong Kong Polytechnic University have signed a collaborative agreement with the Pacific Asia Travel Association (PATA) on the production of the PATA Visitor Forecast Reports for the next three years. The PolyU research team has been working with PATA over the past decade on PATA Visitor Forecasts, which have benefited the destination governments, DMOs, and tourism businesses in their decis

14 Jan 2025

We are pleased to share that Dr Curley Liu, our Research Assistant Professor at RCDTT, has officially completed her attachment at UN Tourism!   Dr Curley Liu shared, "My attachment to UN Tourism has come to an end, and I am deeply grateful for this incredible opportunity. During my time with the Market Intelligence, Policies, and Competitiveness Department of UN Tourism, I contributed to the World Tourism Report by conducting statistical analyses

8 Jan 2025

Prof. Haiyan Song, Director, Prof. Cathy Hsu, Member, and Prof. Bing Pan, Advisor of #RCDTT, have published a review article entitled “How COVID-19 has changed tourists’ behavior”. The article addresses the issue of whether and how the COVID-19 pandemic influenced tourists’ thoughts and behaviors and the extent to which these changes might persist. This study provides a narrative review of the research on tourist behaviors and the psychological

6 Jan 2025

On 31 March 2025, Dr Junxi Qian, an esteemed Associate Professor in the Department of Geography at The University of Hong Kong, delivered an enlightening seminar on "The Rural Renaissance and Reconstruction Movement in China: The Nexus of Culture, Economy, and Social Revival." The event, chaired by Prof. Mimi Li, Associate Director of the Research Centre for Digital Transformation of Tourism (RCDTT), attracted faculty members and students from th

31 Mar 2025